Plain English Partners: We speak American.
Plain English exists to reconnect political leaders with the populist movements reshaping our country—on the left and the right. We believe the collapse of trust in institutions, media, and politicians didn't happen by accident. It happened because people tired of being talked down to, spun, and sold PowerPoint promises that never quite materialized.
Our mission is to help campaigns and organizations communicate with the clarity, honesty, and respect that Americans deserve. We work from a simple premise: the American people aren't stupid. They understand trade-offs. They know politics is the art of compromise. They know they likely won’t get everything they want all the time. What they can't stand is being lied to with fancy language that means nothing coupled with a lack of accountability.
We help our clients cut through the noise, speak plainly about what they can and cannot do, and build credibility through follow-through. In an era where trust is earned one honest conversation at a time, we help you earn it back.
Who We Are
Plain English Partners was founded by two veteran communicators who've been in the political arena since the populist movement first emerged—from the Ron Paul Revolution and Occupy Wall Street through the rise of MAGA, the reshaping of global politics, and the solidification of Donald Trump's influence on American political life.
One of us served overseas during the Global War on Terror, bringing a ground-level understanding of what's at stake when communication breaks down. The other is a branding specialist who knows how to make messages land and stick. Together, we've spent over a decade in the trenches—running grassroots campaigns, crafting messaging that moves people, and fighting battles where elections are won and lost.
We're writers first, passionate communicators who understand that the internet changed everything about how politics works. We've adapted, evolved, and thrived across platforms—from X and Substack to email marketing and high-fidelity influence operations with podcasters, authors and niche micro celebs. We know how to roll with the punches online and off, pivoting when the landscape shifts and doubling down when we find what works.
At our core, we're storytellers who believe the best political communication doesn't feel like political communication at all. It feels like someone finally telling you the truth.
Our Services
Campaign Messaging & Strategy
Intensive sessions to distill your campaign's core values, messaging pillars, and authentic voice. We don't leave until you know exactly what you stand for and how to say it.
Compelling, Thoughtful Design
20 years of CPG brand design informs how we craft impactful “ownable” designs for brands, organizations and campaigns.
Platform Design
We build your digital presence where it matters most—leveraging X for real-time engagement, Substack for long-form credibility, and email for direct relationship-building with supporters.
The Populist Check
Does our messaging really cut out all the crap? Speaking plainly is the hardest thing in a complex society. We are laser focused on ensuring your words resonate.
Influence Operations
Strategic outreach and relationship-building with podcasters, influencers, and cultural catalysts who can amplify your message to the audiences you need to reach.
Content and Filmmaking
Blogs, short films, documentaries, every X post matters. Custom-built campaigns that move the needle without compromising integrity. We win by being smarter and clearer, not by playing dirty. Our strategies are designed to keep team morale high and reputations intact.